Through the "One Pill Can Kill" campaign, the DEA is bringing awareness to the dangers of fentanyl, the threat of fake pills, and resources to keep people safe. The overarching goal was to provide participants with information about the "One Pill Can Kill" campaign and review a best practice communication strategy so participants felt confident in both their knowledge of the "One Pill Can Kill" campaign and in their ability to communicate it with others.
- Gain knowledge on the dangers of fentanyl
- Describe 3 key messages of the "One Pill Can Kill" awareness campaign
- Be familiar with resources to support the "One Pill Can Kill" campaign
- Review a best-practice communication strategy for sharing information
Sean T. Fearns serves as the Chief of Community Outreach and Prevention Support for DEA since 2015. In this capacity, Sean is responsible for guiding a diverse and creative staff to develop and implement strategic national partnerships with other organizations which help educate the public on the current drug threats facing the country, support the DEA field divisions, implement DEA’s Operation Engage, communicate key administration drug prevention messages, and help reduce the demand for those drugs.
Alex Waitt, MS, MSEd, LPC, is a licensed professional counselor and the Co-Project Director for the Central East ATTC where he is responsible for the programmatic and administrative coordination of all training and technical assistance for the CE ATTC Region. He is the spokesperson and liaison to stakeholders and supports the development of other training and workforce initiatives.
This webinar was provided by the Central East ATTC.
The Central East ATTC is funded by the Substance Abuse and Mental Health Services Administration (SAMHSA) and managed by the Danya Institute.